StarHub | The Magic of Love

Being a decidedly local brand,

StarHub wanted to create a magical Christmas spot without the benefit of snow, reindeer or Santa. The year-end festive season is synonymous with gift-giving. Many of us readily lavish our families with the latest clothes, toys and gadgets. And so, the gift can often become more significant than that significant other you give to.

‘The Magic of Love’ features a misunderstood teenage girl who wants to give her family a magical Christmas. She takes to music to make it happen but faces resistance from her single mother, who doubts her daughter's intentions at every turn. Our teenage girl eventually perseveres and surprises everyone – including her mother.

The film concludes with the poignant message that

‘Nothing’s more magical than family’.